Blogging has been around for years, most people have used it to let out their emotions of dislikes and voicing the opinions of whatever is or has been annoying them.
However, recently internet marketers and online businesses have discovered that they are able to use blogging as an essential part of any online marketing strategy.
Best of all it does not cost a cent.
You may be aware of the word blog, but do you know exactly what the word means? Blog is the word used for a web log or an online journal.
You could set up a blog at no costs at all either just for fun or as an essential part of your business.
Every online business can boost their products or services visibility through blogging.
How to boost your internet advertising with the help of a blog: 1.
Keep your clients and customers updated of all new products or just alterations you have made on your website.
You will also be able to announce your affiliate websites through your blog.
2.
You can keep track of your business plans and objectives through regular blog entries.
Your entries on your blog are easily stored through the archives facility, which can be easily and quickly search by anyone accessing your blog on the web.
3.
You are able to voice your opinions, give advice or write reviews on specific services or products which are either related to your business or your interests.
These reports can be published by a click on a button through your blog.
4.
You will be able to add links to your blog that will fetch back links to your blog, which would help improve your ranking in the search engines.
You would also be able to add well written articles on your website to attract more links and keep improving your rankings.
5.
Don't forget that your earnings could increase through affiliate links you put on your own website blog.
6.
You are easily able to collect responses from your readers and customers.
Therefore you are able to improve your products and services through the direct feedback.
7.
When you have something good on your blog, other bloggers will notice your blog and they will add your blog to their favourite list which will automatically link to your blog.
Brilliant.
OK so you like the idea of a fun interactive exciting way you can advertise your internet business and receive feedback from readers and customers.
Let's look at how to set up a blog.
You can either load up the blogging software or let the blog hosting providers do it for you.
There are quiet a few available but the biggest and easiest to start up with are WordPress.
org, LiveJournal and blogger.
com.
All you need to do is visit their websites and follow the easy instructions to set up you own blog.