So you may find yourself wondering what promotions are the best ones for building your business.  Well although each business must gear their promotions to their own unique business a lot can be learned by the companies that have put themselves on the map.

It doesn't take long to think of  some companies that have some very good logos and slogans. Just imagine and you will probably think of a few right off the bat. You all know what the Nike swoosh looks like. How can such a simple plain image make you automatically think of this company? It isn't all that colorful. They actually change the color of the swoosh according to the color of the product. You can look at McDonald's the same way. It is an automatic memory when you see those golden arches.

Don't be one of those company's that end up confusing people with a complicated logo. If it has too much stuff in it then people won't remember it. It is a simple fact that when people see something in passing they only remember the basics of it. So if you only have a basic design you will be doing good. You don't want to have something fancy that ends up looking like another logo and then people become confused about your brand.

By going with something simple you will help people remember as well as keep others from copying your logo. You have seen those brands in the grocery store that you thought were one thing when you picked them up and then realized it was some brand you never heard of. This can happen to anyone who has a successful business or product. The simpler and more clear you logo is the less likely that this will happen.

What you need out of this planning is some good recognition for your logo. The hope is that you will be able to eventually have the logo so well known so that is all that you need for people to see. They will know your logo and understand the business that it represents. It is just a matter of time before your unique logo becomes something that is well known.