Article writing can be a great way to market your business and attract targeted traffic. This is a great way to build your business. The articles should provide the reader with useful information and pertain to a specific topic. The article can lead a reader to your website or service and this a great form of free advertising. This free method can boost your sales, doubling and even tripling your website profits. As an author, you can write about a specific subject that you have knowledge of and would like to share with your readers and get traffic at the same time.

After writing the articles you can submit them to free content sites such as article directories. The article on the free content site contains a link to your own website. Interested readers can choose to click on the link and pay you an unexpected visit. There are also those who are just browsing but cannot decide between the many opportunities online. Chances are they may come across one of your articles, gets interested by the contents you wrote, go to your site and became enticed by your promotions. After you submit your article to article directories, your articles also become available for other webmasters that may want to publish them on their sites. This will also give your website more exposure. As the number of your published articles increase, more of them will be appearing on different sites and this means that the total number of links back to your site will increase. Your website's placement in the search engine will result in a higher ranking. Many people are now shopping for products and income opportunities online. Having your site listed with the search engines through top article directories is one way of letting active prospects learn about you and your business. Search engines do not only index the websites, they also index published articles. So once someone searches for a particular topic pertaining to your article, the list of results will have your site or may even show the articles that you have written. It is no wonder why many webmasters are taking time to write more articles about their site than doing other forms of online advertising. Article writing is one of the most effective ways to market a service or product on the Internet and it can be even more effective when it is combined with the use of an autoresponder. You can set each of your articles up in your autoresponder. Each article can be given its own autoresponder address, so you will need an autoresponder service that will allow you to do this. You should then make a master list of your articles, with the autoresponder address for each article listed beside the title. You can even add descriptions of the articles on your master list if you want to. Advertising your articles one at a time can be time consuming but advertising the autoresponder for the master list address won't require much time. You just put this one address in your newsletter and on your website. You can also allow ezine publishers to use this is as a free resource for their subscribers.

It should now be clear how article advertising can boost your profits as an online business. Remember to take advantage of this free form of advertising and get your website presence out there. Try to submit articles every week that has a link back to your website. Over time you will see your profits and rank in the search engine skyrocket. If you enjoy writing, you may even get paid to be a ghost writer.