The Two Things That Make Money
If you are looking to start an internet business or already have one and have not quite figured out how to make it work there are two things to keep in mind about what really makes money for your business.
Those two things are 1.
Driving Traffic and 2.
Converting traffic.
These two marketing principles work for any business, online or offline, be it pet clothing or a business opportunity.
Sounds easy right? Where most people lose their way on the road to internet business success is that there is so much "how - to" information.
There is almost endless information on everything from social media strategies, SEO, press releases, article marketing, pay per click, free advertising, the list goes on and on.
What happens is you get a serious case of information overload and distraction.
This pulls you away from focusing on those paramount guidelines of 1.
Driving traffic and 2.
Converting traffic.
By diverting your attention away from those two things and pointlessly checking out 'what this guy is doing', reading more ebooks, and considering if you should take yet another online marketing course you are doing everything except the activities that will actually make you money.
Continually educating yourself is a great thing, but to start making more money with your business it is a good idea for you to actually start keeping a log or journal to track your activities.
Keep the log for a week or two and then review what you have done.
Divide the log into two lists, one list being what you do to drive and convert traffic, and the other list of all the other stuff.
For example, listening to training calls will not make one cent, but placing ads will.
You will be surprised what you will find what falls into what list.
Remember, FOCUS is one of the major keys to your success, no matter what type of business you have or what you are selling.
So keep your time management in check and only focus on what will truly make you money.
Those two things are 1.
Driving Traffic and 2.
Converting traffic.
These two marketing principles work for any business, online or offline, be it pet clothing or a business opportunity.
Sounds easy right? Where most people lose their way on the road to internet business success is that there is so much "how - to" information.
There is almost endless information on everything from social media strategies, SEO, press releases, article marketing, pay per click, free advertising, the list goes on and on.
What happens is you get a serious case of information overload and distraction.
This pulls you away from focusing on those paramount guidelines of 1.
Driving traffic and 2.
Converting traffic.
By diverting your attention away from those two things and pointlessly checking out 'what this guy is doing', reading more ebooks, and considering if you should take yet another online marketing course you are doing everything except the activities that will actually make you money.
Continually educating yourself is a great thing, but to start making more money with your business it is a good idea for you to actually start keeping a log or journal to track your activities.
Keep the log for a week or two and then review what you have done.
Divide the log into two lists, one list being what you do to drive and convert traffic, and the other list of all the other stuff.
For example, listening to training calls will not make one cent, but placing ads will.
You will be surprised what you will find what falls into what list.
Remember, FOCUS is one of the major keys to your success, no matter what type of business you have or what you are selling.
So keep your time management in check and only focus on what will truly make you money.