Getting Clients - How Well Do You Maneuver in Sales When Course Corrections Are Necessary?
Of course to maximize this skill requires that you have invested the time to plot a course so that any and all maneuvers are reduced and instituted only when absolutely necessary.
For the important lesson to remember is a maneuver can be either a positive (proactive) or negative (reactive) skill.
Many sales people are here (wherever here is) and wish to go to there (wherever there is).
This should be as much as a straight line as possible to reduce the strain on necessary resources of time, energy, money and emotions.
Unfortunately, far too many salespersons fail to plot their course.
They embrace what my friend Bill Napolitano calls Captain Wing It (a reactionary behavior).
These types of individuals can be quickly identified by the spraying and praying of their actions with the hope that something will stick.
The Captain Wing Its of the world do a lot of reactive maneuvering thus consuming limited resources.
Sales Training Coaching Tip: Given that anywhere from 30 to 70% of all revenue goals are not met supports the lack of consistent planning.
One of the best ways to distinguish a Captain Wing It is by listening how often they use these seven Weasel words:
- Hope
- Think
- Maybe
- Should of
- Could of
- Try
- Might
Another way to distinguish these types of individuals is by their decision making process.
If there is a lot of indecisiveness as decisions are made, may suggest someone who has failed to think it through or may expect others to make their decisions.
To be an effective in the selling arena meaning to increase sales requires Captain Focus It behaviors.
Here your behaviors are positive and proactive.
Time is invested to reflect upon what may happen, what obstacles may be lurking just around the bend or over the horizon that will require some deft maneuvers.
You have a clearly written plan supported by written goals that have detailed actions steps.
You have invested the time to make the right decisions.
Being an effective maneuver (think leader) is a learned skill.
To maximize this sales skill may require you to truly know your talents, non-talents and weaknesses.
By taking this action is the first step to truly become a better master of your own destiny both personally and professionally.