UnConvention - The Basics:

• What: UnConvention - Music industry trade show focused on unsigned artists and the grassroots indie music industry
• Where: Location varies - local music scenes can take it upon themselves to organize their own events. UnConvention events have happened in Belfast and Manchester thus far.
• Cost: Free

Who Attends UnConvention?:

UnConvention is all about the grassroots music industry - the indie scene that operates underneath the radar.


Unsigned bands, indie labels, indie promoters, indie agents and anyone working independently in the music industry attend the UnConvention.

UnConvention Event Structure:

During the day, UnConvention hosts panel discussions about issues that impact the music industry industry and brainstorming sessions on how the indie industry can work together. In the evenings, bands play and UnConvention attendees check out the music and network.

Think Globally, Act Locally:

Unlike many other music trade shows, the UnConvention isn't tied to a specific location. Anyone can take it upon themselves to organize a similar event in their area. The benefit is that it gives people in the local music scene a chance to meet each other and encourages them to work together - an important part in sustaining a music scene.

Should You Attend UnConvention?:

Yes! If you want to work in the music industry, as a musician or on the business side of things, attending UnConvention is a must. Even if you want to work in the major label world, understanding the music industry at this level will make you better at your job, period.

If you live near one of these events, it definitely deserves a place on your calendar.