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Leverage the Advantages of Greeting Cards When You Start a Dollar Store

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Greeting cards build store sales.
In most cases those who start a dollar store do not recognize the great value these types of cards bring to their business.
In fact many look at them only for the huge amount of time it takes to maintain and properly merchandise cards.
Yet doing a little upkeep on a daily basis overcomes this and helps to maintain an inviting card display that draws shoppers back time and again.
In this article I provide some of the benefits a well managed greeting card department can offer to your store.
Recognize these benefits and then do everything possible to maximize their impact on your business success.
Here are three of the most important benefits greeting cards offer: 1.
Greeting cards are a great traffic builder for your store.
When shoppers discover you have a full selection of these types of cards to accommodate all major holidays and events, they will begin to come to your store every time they have a need.
And of course these visits mean not only cards sales, but frequently associated party goods, gift wrap and more.
2.
Greeting cards are a great means of building business profits.
Those who start a dollar store soon discover careful buying can yield some fantastic wholesale prices.
Those prices coupled with high-volume sales mean extra sales and extra profits.
Always promote sales by adding cards for upcoming holidays well in advance of the actual date.
3.
These types of greeting cards are a great means of creating add-on sales whenever shoppers enter your store.
As previously noted sales of these types of cards open the door for the sale of related gift and party items.
But an extra trip to your store for a 50 cents or $1 card can turn into much more when you provide great values throughout the store.
Don't forget to stage fantastic buys close to the greeting cards to entice shoppers to move on to examine the general merchandise in your store.
The bottom line for to those who start a dollar store is providing a good assortment of greeting cards can offer many benefits to your business.
Offer an assortment of cards for all occasions.
Never allow the most popular cards to run low.
Continually work to bring in new, different and better cards.
Ask shoppers what they are seeking and then make it your mission to provide exactly those types of cards.
Then watch as your sales grow!
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