The Details On Keyword Competition Analysis Plus Tools To Get The Job Done
Keyword Competition Analysis From The Experts
The first thing to do to get good at keyword analysis is to take a look at your competition. The ones that are in the top positions have got it right. If you know how to take a look at the code and the targeted keywords of other web sites, you are well on the way to doing the same for your own site. Open up the code of a competitor's site and see which words they have put into their image alt tags, meta tags and which words are targeted in their content. If you see a pattern, and you will, you can imitate them and begin with your own search engine optimization. Competition is healthy for the market, so do not be shy to take a look at what other successful people are doing.
The Keyword Competition Tool Of Choice
The words and data that are being bought and sold online are tracked heavily by Google. They have the famed Adwords tool that is free to use. If you have an account with them it works even easier. Learning how to operate the tool is going to give you a jump on what is and what is not going to be available for your site. You will want to search for keywords with a high traffic and low competition ratio in the Google Adwords system. Finding the correct root keyword to build your site around is the key to geting free targeted traffic to your site from the search engines. Be sure to learn how to use the "broad", "exact" and "phrase" tools on the left side of the page of the keyword tool at Google.
Offline Tools For Keyword Research
As always, someone has made keyword research software to do the keyword work for us. You can find out more information about that at [http://keywordresearchblog.com/]. With those who are newbies at this process, this may be the best avenue to take. You will find plenty of them advertised online. Some claim to be the, "only keyword tool you will ever need". Whether or not that is real remains to be seen. Be sure to look at keyword research software review sites before making a final decision.
The Moral Of The Story
Get a handle on what your competition is doing and search for the right keyword they may have missed. If you do not want to do this with online tools, there is software out there that will help you.