THINKING OUTSIDE THE BOX
posted in Money Magnet News ( c 2007)
After doing months of research on all the income opportunities on the internet, you have finally made the decision to join a program. Now its time to get to work and start marketing your program. Your splash pages are all set up and you start placing ads to as many sites as you possibly can. And you wait... and you wait...and you wait. You get some hits but not many, so you turn it up placing more ads, submitting your web site etc. and still no sales. You start to feel that the internet is a big lonely place.
This is a sad reality for newcomers to internet marketing. While all this is new and exciting to them, the people who are actually searching for an opportunity or product online have seen it all before. They are tiered of all the hype out there and all the different ads leading to the same opportunities or products.
So what is one to do? In traditional marketing, we all know that one is more likely to purchase from you if you have established a personal relationship with them. Luckily, the Internet has increasingly become a huge social network. Sites like My Space, Face Book and You Tube have hundreds of thousands of members and are visited daily. Specialty marketing sites like AdlandPro Community and DirectMatches have thousands of members networking their common business goals and interests.
Being part of these types of social communities can help potential customers to get to know who you are and at the same time you will be able to brand yourself.
This means your articles, blog posts, videos, podcasts, and other comments on the Web are now critical sources of information about your company, your products and services, and more important, about you. The content you put out is just as important as traditional advertising messages.
Today's internet marketer can no longer hide behind a web site and email address and be successful. So, get yourself out there and market yourself first.
After doing months of research on all the income opportunities on the internet, you have finally made the decision to join a program. Now its time to get to work and start marketing your program. Your splash pages are all set up and you start placing ads to as many sites as you possibly can. And you wait... and you wait...and you wait. You get some hits but not many, so you turn it up placing more ads, submitting your web site etc. and still no sales. You start to feel that the internet is a big lonely place.
This is a sad reality for newcomers to internet marketing. While all this is new and exciting to them, the people who are actually searching for an opportunity or product online have seen it all before. They are tiered of all the hype out there and all the different ads leading to the same opportunities or products.
So what is one to do? In traditional marketing, we all know that one is more likely to purchase from you if you have established a personal relationship with them. Luckily, the Internet has increasingly become a huge social network. Sites like My Space, Face Book and You Tube have hundreds of thousands of members and are visited daily. Specialty marketing sites like AdlandPro Community and DirectMatches have thousands of members networking their common business goals and interests.
Being part of these types of social communities can help potential customers to get to know who you are and at the same time you will be able to brand yourself.
This means your articles, blog posts, videos, podcasts, and other comments on the Web are now critical sources of information about your company, your products and services, and more important, about you. The content you put out is just as important as traditional advertising messages.
Today's internet marketer can no longer hide behind a web site and email address and be successful. So, get yourself out there and market yourself first.