Why You Should Always Send Your Opt Ins to a Thank You Page
Building a list is perhaps one of the most important tasks from marketing prospective, and online entrepreneurs need to learn to take full advantage of every single prospect that agrees to receive further mailings. It takes an incredible amount of work to capture a consumer's interest while they are surfing around the web, so it only makes sense to be careful not to let any of the opt ins slip through the cracks inadvertently. When considering the various list management techniques and processes, it is important for an individual to understand why it is so important to send opt INS to a thank you page.
Individuals that agree to be added to a marketing list should receive some type of confirmation to affirm their decision. Although it may seem redundant, some opt INS need somewhat of a reminder as to what they have agreed to. The thank you page should serve as a definitive confirmation that advises the opt INS that they have made the right decision and have agreed to be contacted in the future. If there are periodic newsletters or if there are going to be occasional advertisements sent, this information can be included on the thank you page to give subscribers a clear expectation.
Thank you pages are an excellent way to show appreciation towards subscribers, and a small gesture may actually be the encouragement an individual needs to remain opted in. Individuals perusing the Internet are used to being bombarded with advertisements and offers, but it is rare for a person to actually feel as those they are appreciated. Saying thank you is simply the polite thing to do, and it could actually stop an individual from opting out from a particular marketing list. Online consumers that feel appreciated are much more likely to refer their friends or share their experiences. Word of mouth advertising can definitely help increase the size of a marketing list, and it can all start with a well laid out thank you page.
A thank you page can actually prove to be one of the most profitable additions to a marketing strategy due to the fact that it gives a marketer another opportunity to obtain a sale or entice a consumer to select an offer. Entrepreneurs need to understand that individuals that have just opted in are at least somewhat interested, and it could be the best time to make another attempt at gaining the business. Advertisements placed on thank you pages need to be subtle and should never be so blatant that it makes opt ins decide to immediately opt out of the marketing list. Any other accompanying information that is present on the thank you page should not be contradicting to the overall purpose of the marketing list.
Thank you pages are not necessary when dealing with opt INS, but there really is no viable reason not to incorporate the use of one. Increased retention and an increase in the number of subscribers is quite possible to achieve with a well laid out thank you page, and it doesn't take much time or effort.
Individuals that agree to be added to a marketing list should receive some type of confirmation to affirm their decision. Although it may seem redundant, some opt INS need somewhat of a reminder as to what they have agreed to. The thank you page should serve as a definitive confirmation that advises the opt INS that they have made the right decision and have agreed to be contacted in the future. If there are periodic newsletters or if there are going to be occasional advertisements sent, this information can be included on the thank you page to give subscribers a clear expectation.
Thank you pages are an excellent way to show appreciation towards subscribers, and a small gesture may actually be the encouragement an individual needs to remain opted in. Individuals perusing the Internet are used to being bombarded with advertisements and offers, but it is rare for a person to actually feel as those they are appreciated. Saying thank you is simply the polite thing to do, and it could actually stop an individual from opting out from a particular marketing list. Online consumers that feel appreciated are much more likely to refer their friends or share their experiences. Word of mouth advertising can definitely help increase the size of a marketing list, and it can all start with a well laid out thank you page.
A thank you page can actually prove to be one of the most profitable additions to a marketing strategy due to the fact that it gives a marketer another opportunity to obtain a sale or entice a consumer to select an offer. Entrepreneurs need to understand that individuals that have just opted in are at least somewhat interested, and it could be the best time to make another attempt at gaining the business. Advertisements placed on thank you pages need to be subtle and should never be so blatant that it makes opt ins decide to immediately opt out of the marketing list. Any other accompanying information that is present on the thank you page should not be contradicting to the overall purpose of the marketing list.
Thank you pages are not necessary when dealing with opt INS, but there really is no viable reason not to incorporate the use of one. Increased retention and an increase in the number of subscribers is quite possible to achieve with a well laid out thank you page, and it doesn't take much time or effort.