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Outsource - Or Drown If You Don"t

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Imagine you have two empty glass vases.
One has a rock inside it.
The other has a tennis ball inside it.
We slowly start pouring water into the vases.
The Rock Initially the rock is singing away quite merrily, thinking "Aah...
this is lovely.
The water is pouring in nice and slowly.
This is great.
I wish I had some more water, but with time more water will come"...
and so the water continues pouring in.
At some point the water level rises to just under the rock's nose.
And it is starting to worry a bit.
Perhaps there is now too much water for it to cope with? It starts scrambling around a bit.
Before it knows what has happened, its head is completely under water.
"Help.
Help me.
I'm drowning...
I can't cope anymore.
This has now all become too much...
Help.
Someone help me...
what have I let myself into???" The Tennis Ball As soon as the water gets to the tennis ball's middle, it starts to rise with the water.
And the more water that flows in, the higher the tennis ball rises.
The result is that it is always on top and can never drown.
The average business person is like the rock.
From day one trying to do it all by themselves.
Taking on way too much of the detailed work...
and not spending enough time actually building their business.
Statistics...
68% of businesses fail within their first 3 years of business.
The natural process for a rock in a vase is ultimately to drown...
What can you do to become more like the tennis ball? What simple tasks can you outsource right now? Even if you only start someone on a half day a week basis to help you out with something? Growing a very successful business is easy.
Take it one step at a time - start small.
Start delegating your non-core activities, it will stop you from drowning sooner or later.
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