Here's what you SHOULD do when using Facebook: -Focus on making friends and being yourself.
Think of it like going to any real-life social gathering or party.
Just have fun and get to know people.
Here's what NOT to do: -Do not have your entire profile be a great big sales pitch.
Imagine going to a real-life social event where everyone is just trying to get to know each other and have a good time, and then some random guy or lady shows up and starts pitching everyone in sight on what they sell and why everyone there should buy from them.
That would kind of kill the party mood, would it not? Social Networking with Facebook is the same thing.
Just use Facebook to meet new people and make new friends, or connect with old friends.
As you connect with these people (through Facebook live chat, commenting, sending messages, etc), many will naturally ask you what you do for a living or what you have been up to lately.
DO NOT pitch them here! When you get to this point, you should invite them to check out your blog or a blog-like website that has pictures of you and your family and information about what you have been up to lately.
Then when they visit your blog or other website, it should not be an all out pitch on why someone should buy from you.
It should just have a few links here and there found within the natural content.
Do this right and you can still make sales without offending or annoying anyone.
Good luck with your marketing!