Connote and Denote: Answers to Practice Exercises
Answers to Practice Exercises: Connote and Denote
(a) "Odd–even pricing (or psychological pricing) means pricing at odd-numbered prices to connote a bargain and pricing at even-numbered prices to imply quality."
(C.W. Lamb et al., Marketing, 2009)
(b) "Ladies and gentlemen, a big hand for the letter X. It's the most versatile letter in the alphabet. A singular X can denote a kiss, the location of buried treasure, or a mistake in a schoolboy essay."
(Charlie Brooker, "Opportunity Knocked." The Guardian, September 10, 2004)
(c) "I don’t doubt that the name [Redskins] was intended to be complimentary rather than mocking--it was surely supposed to connote skill, bravery and a warrior spirit.
But intentions are irrelevant if a large proportion of the group that it’s 'honoring' consider the name a racial slur."
(Pat Meyers, "Style Conversational Week 1037." The Washington Post, September 5, 2013)