Making a SEO-friendly Web Design
If you’re employing the use of Search Engine Optimization or SEO to increase your website’s traffic, it may also be in your best interests to create a design that would best suit visitors who stumble upon your page via search engines. Since more often than not, they’d click that “cached” link to immediately see the terms they were looking for in your site, you have to make sure that the coding and design of your site doesn’t mess up when it’s placed in a frame, like what Google does. You also have to keep in mind that there a lot of other results that will come up in the search page, so at best you have five seconds or so to capture and retain the interest of your viewers. How to do this? Well, read on.
In search engine optimization, simple design is the key. The simpler a design is, the less complicated and better it is, since it lessens the chance of you (or Google) messing it up. Also, it’s important to have a simple design so that Google will interpret your site correctly in different screen resolutions and settings. It should also conform to W3C’s (World Wide Web Consortium’s) set of standards for web design.
Make sure to check the coding of your sites; errors in the coding of a website lessen its value to the algorithm that most search engines use. Coding should be clear and concise, and if you can’t or don’t have enough time to code yourself, it would be best to hire a seasoned web coder as to lessen the chances of mistake. If you can’t or don’t want to hire, then it would be best to do your work in a WYSIWYG (What You See Is What You Get) interfaced program where you can just copy all the text, like Sitegrinder Professional [http://www.sitegrindermastery.com/videos].
Also, try including keywords into your website. But be sure not to employ black hat practices like link farming, which involves putting page after page of links which contain no relevance at all to each other. Keyword stuffing is also another, and can be identified as when too many words, some unrelated, are put, or stuffed, in the meta tags in the header. “Spamdexing” is indexing phrases which have little or no relation to the website. Cloaking is yet another, which presents different content to the search engine than that on the browser. Black hat SEO practices such as those could be detected by Google’s, Yahoo’s, and other top search engines’ algorithms, and when they are detected the page is usually given a low rating or banned from the search engine.
Most search engines change their algorithms frequently, and refuse to give out the algorithms themselves, to prevent people from using it for spamming and hacking. But with proper site construction and sticking to the rules, you can rise to the top of the search engine searches. All it takes is for you to have a carefully-constructed website. And if you can’t get it straight, just use Sitegrinder to fix things up.
In search engine optimization, simple design is the key. The simpler a design is, the less complicated and better it is, since it lessens the chance of you (or Google) messing it up. Also, it’s important to have a simple design so that Google will interpret your site correctly in different screen resolutions and settings. It should also conform to W3C’s (World Wide Web Consortium’s) set of standards for web design.
Make sure to check the coding of your sites; errors in the coding of a website lessen its value to the algorithm that most search engines use. Coding should be clear and concise, and if you can’t or don’t have enough time to code yourself, it would be best to hire a seasoned web coder as to lessen the chances of mistake. If you can’t or don’t want to hire, then it would be best to do your work in a WYSIWYG (What You See Is What You Get) interfaced program where you can just copy all the text, like Sitegrinder Professional [http://www.sitegrindermastery.com/videos].
Also, try including keywords into your website. But be sure not to employ black hat practices like link farming, which involves putting page after page of links which contain no relevance at all to each other. Keyword stuffing is also another, and can be identified as when too many words, some unrelated, are put, or stuffed, in the meta tags in the header. “Spamdexing” is indexing phrases which have little or no relation to the website. Cloaking is yet another, which presents different content to the search engine than that on the browser. Black hat SEO practices such as those could be detected by Google’s, Yahoo’s, and other top search engines’ algorithms, and when they are detected the page is usually given a low rating or banned from the search engine.
Most search engines change their algorithms frequently, and refuse to give out the algorithms themselves, to prevent people from using it for spamming and hacking. But with proper site construction and sticking to the rules, you can rise to the top of the search engine searches. All it takes is for you to have a carefully-constructed website. And if you can’t get it straight, just use Sitegrinder to fix things up.