Article List Building - How to Get Free Qualified Prospects and Build Your List
Not all articles are written the same.
One article author can write article but fail to attract any visitor yet others can turn their articles into profitable streams of prospects and customers to their site who want what they have to offer and consider their product or service.
The difference may be subtle in the implementation level, so you must be scrupulous and make sure you do this correctly.
1.
Compelling title The title is the first thing the prospective readers see.
Make it compelling and give reasons why they should read your articles instead of others.
2.
Good information Information is what the readers are looking for.
Don't try to sell in the article body yet.
You want to build your credibility.
Make sure you deliver wat the title has to promise.
3.
Relevant resource box Don't write about one thing and invite readers to your other site.
Make the offer as relevant as possible so the readers have reasons to go to your site for the next action.
Offering even more good information is one of the most effective ways to do this.
4.
Sell the offer on your site Now that the readers are on your site, you want to sell them the benefits of the additional information so they think even if they have to give their name and email address, they are doing the right thing.
5.
Deliver Again, you must over-deliver and give away more value and build the relationship first.
Selling comes later.
You will also find that for people who are ready to buy, they are more likely to buy sooner rather than later, so you can sell to every prospect in many different buying stages.
One article author can write article but fail to attract any visitor yet others can turn their articles into profitable streams of prospects and customers to their site who want what they have to offer and consider their product or service.
The difference may be subtle in the implementation level, so you must be scrupulous and make sure you do this correctly.
1.
Compelling title The title is the first thing the prospective readers see.
Make it compelling and give reasons why they should read your articles instead of others.
2.
Good information Information is what the readers are looking for.
Don't try to sell in the article body yet.
You want to build your credibility.
Make sure you deliver wat the title has to promise.
3.
Relevant resource box Don't write about one thing and invite readers to your other site.
Make the offer as relevant as possible so the readers have reasons to go to your site for the next action.
Offering even more good information is one of the most effective ways to do this.
4.
Sell the offer on your site Now that the readers are on your site, you want to sell them the benefits of the additional information so they think even if they have to give their name and email address, they are doing the right thing.
5.
Deliver Again, you must over-deliver and give away more value and build the relationship first.
Selling comes later.
You will also find that for people who are ready to buy, they are more likely to buy sooner rather than later, so you can sell to every prospect in many different buying stages.