How To Write a Product Review
How do you choose the products you buy? Do you simply accept asgospel truth all the good things a merchant says about their ownproduct? Or, do you ask your friends' opinions and look forindependent product reviews before opening your wallet?
If you're a savvy consumer (which of course you are), then youput more stock in your friends' opinions and independent productreviews.
As affiliate marketers, we become much more successful when weapproach our site visitors as friends and take the attitude thatthey too are savvy consumers.
From that standpoint, an affiliate's real work is to pre-sellour merchant partners' products by writing fair and balancedreviews, also known as endorsement letters.
Sure, writing a review for each product takes a little time andeffort, but it's an activity that sets the super affiliatesapart from their less-super counterparts in terms of rewards...read 'income'.
Product reviews can be either stand-alone or comparative. Thefirst type focuses on a single product, while the second is anevaluation of similar items that allows readers to choose whichproduct best suits them.
Before you begin to write a product review, you'll need toevaluate the product. (Nothing like stating the obvious, eh?)
I prefer to endorse products that I've actually used. However,buying a product isn't always feasible. If that's the case,affiliate managers will often grant 'proven' super-affiliatesaccess to products for their review. That's especially true ofinformation products and services that are delivered online,such as internet dating services.
But what if you're not yet a super affiliate, and can't fathom abasement full of treadmills to review for your exercise site?
Well, do what your customer would do if product reviews didn'texist on the Internet - go to the store and test thosetreadmills out!
And how do you review acne medications for your skin care siteif you don't have acne? Surely, you have some friends with(previously) pimply-faced teenagers... ask them to tell you whatworked for them.
If you can't find out that way, search Google for
If you're a savvy consumer (which of course you are), then youput more stock in your friends' opinions and independent productreviews.
As affiliate marketers, we become much more successful when weapproach our site visitors as friends and take the attitude thatthey too are savvy consumers.
From that standpoint, an affiliate's real work is to pre-sellour merchant partners' products by writing fair and balancedreviews, also known as endorsement letters.
Sure, writing a review for each product takes a little time andeffort, but it's an activity that sets the super affiliatesapart from their less-super counterparts in terms of rewards...read 'income'.
Product reviews can be either stand-alone or comparative. Thefirst type focuses on a single product, while the second is anevaluation of similar items that allows readers to choose whichproduct best suits them.
Before you begin to write a product review, you'll need toevaluate the product. (Nothing like stating the obvious, eh?)
I prefer to endorse products that I've actually used. However,buying a product isn't always feasible. If that's the case,affiliate managers will often grant 'proven' super-affiliatesaccess to products for their review. That's especially true ofinformation products and services that are delivered online,such as internet dating services.
But what if you're not yet a super affiliate, and can't fathom abasement full of treadmills to review for your exercise site?
Well, do what your customer would do if product reviews didn'texist on the Internet - go to the store and test thosetreadmills out!
And how do you review acne medications for your skin care siteif you don't have acne? Surely, you have some friends with(previously) pimply-faced teenagers... ask them to tell you whatworked for them.
If you can't find out that way, search Google for